UK Web Video
by admin on Jul.27, 2011, under Video, Video For Business
UK Web Video is Scadge’s new website dedicated to online sales presentation videos. Having a high quality video on your home page is proven to keep website visitors engaged for up to 7 times longer that just text and image based sites. It can also improve conversion rates by up to 80% by giving clear information about products and services.
Recent surveys have shown that website visitors are 3 times more likely to replay an online video than click on a static image advert. And, 64% of website visitors take some action after viewing an online video. Also, the impression of people’s brand identity is improved dramatically by having video – the survey showed that 32% of respondents stated that online video helped make a brand appear more innovative, another 32% said that brands appeared more creative and 30% thought the brand was more fun.
A simple internet search will reveal many more benefits of having web video, including creating more engaging social network interactions, and providing interesting content for smartphone apps. Just take a look for yourself.






